About Baller Shoes DB

Baller Shoes DB (BSD) is the authoritative source for the shoes, player editions (PEs) and footwear stories of basketball players in the NBA, the WNBA and beyond. Basketball fans and sneakerheads come to BSD to find out what their favorite players wear on the court, which colorways and PEs have dropped, what is releasing next, and where to buy it.

The site covers 1,200+ players, 840+ shoes and 24 signature lines, plus buyer’s guides and a live leaderboard of the most-worn shoes in the NBA. It is updated every week from game-by-game footwear tracking, and every store link on our popular pages is checked weekly, so readers land on shoes that are in stock.

Our Readers

Our audience is young, engaged basketball fans who love sneakers, and most of them arrive from Google looking for a specific player’s shoes or a specific release.

  • Traffic (last 12 months): 330K+ users and 690K+ pageviews
  • Google Search (last 12 months): 56M impressions, 249K clicks, average position 5.4
  • Gender: 74% male, 26% female
  • Age:
    • 18-24 –> 37%
    • 25-34 –> 23%
    • 35-44 –> 20%
    • 45+ –> 20%
  • Location:
    • US –> 47%
    • CA+AU+DE+UK –> 10%
    • Philippines –> 7%
    • Other –> 36%
  • Device: 61% mobile, 37% desktop

Figures from Google Analytics and Google Search Console, October 2026. Gender and age are for the readers Google can classify.

Partner With Us

We offer a number of ways to increase your reach and improve brand perception among basketball fans who love shoes and want to get their hands on the newest and best silhouettes.

  • Banner ads: We offer banner advertisements in a number of sizes and formats, that can appear on shoe pages, player pages and our home page.
  • Home page recommendations: Your top shoe can be prominently displayed on our home page in the visual gallery of popular shoes (labelled “Popular Shoes”), where users can click through to the shoe page.
  • Shoe suggestions: Your top shoe can be prominently recommended in the visual “People also look for” feature on our popular shoe pages.
  • Stories: Write the stories behind all of your shoes and select the featured image for your shoe pages.

Contact info@ballershoesdb.com for more information and pricing.