One of the most dominant big men of his generation, Shaq made a huge imprint on the NBA, as well as on the shoe industry. Smashing the stereotype that big men can’t sell sneakers, Shaq almost singlehandedly turned Reebok into a major player in the basketball shoe world with his popular Shaq Attack line, then followed that up with his low-cost Dunkman brand, moving millions of affordable sneakers through discount retailers to fans around the world. Finally, in 2006, Shaq inked a 5-year deal with Chinese brand Li-Ning, with whom he released a series of signature shoes.
The Shoes
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